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            A tax cut for venues, the UK’s new plan for music, and this month’s one to watch…   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏
        
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    <a class="brand-logo-link" href="https://www.laidbaremusic.com/" style="color:#007c89 !important;"><img class="brand-logo" src="https://images.squarespace-cdn.com/content/5ff5e41a2e5d733729a695b8/82a0d119-6a60-442e-9a51-0866ca3d4ed5/a3801c30-b29e-4ef0-8100-4d9ad8379b97.png?content-type=image%2Fpng&amp;format=750w" height="110" alt="Laid Bare Music" style="font-size:.7033008252063015em;display:block;border:0;text-decoration:none;line-height:0;font-weight:normal;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;color:#000;height:auto;max-height:110px;max-width:100%;width:auto;"></a>
    
  

      
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      <p style="color:inherit;font-size:.9375em;line-height:1.618em;margin:0 0 1.25em 0;font-weight:normal;margin-top:0;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;text-align:center;" class=""><em>Welcome to our July Bulletin!</em></p><p style="color:inherit;font-size:.9375em;line-height:1.618em;margin:0 0 1.25em 0;font-weight:normal;margin-bottom:0;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;text-align:center;" class="">Read on for a <em>tax break</em> that could help <strong>keep your favourite venues open</strong>, the UK government’s <strong>new plan for music</strong>, a <em>Manchester duo</em> we’re loving, the rise of <strong>paid music influencers</strong>, and an upcoming <strong>London show</strong> <span style="font-size:inherit;font-weight:inherit;line-height:inherit;margin:0;text-decoration:underline;">you don’t want to miss</span>...</p>
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  <a href="https://www.rollingstone.co.uk/music/news/music-venues-clubs-and-pubs-in-england-to-receive-20-percent-tax-break-63075/" style="color:#007c89 !important;"><img class="section-scaleable-image" src="https://images.squarespace-cdn.com/content/5ff5e41a2e5d733729a695b8/b497c051-9144-4d7b-b859-01e0f2896145/rollingstoneuk_1784804476_3947548437512344875_48063265798.jpg?content-type=image%2Fjpeg&amp;format=750w" width="594" alt="Music Venues, Clubs and Pubs in England to Receive 20 Per Cent Tax Break [Rolling Stone UK]" style="font-size:.7033008252063015em;display:block;border:0;text-decoration:none;line-height:0;background-color:transparent;font-weight:normal;height:auto;width:100%;max-width:100%;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;"></a>


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              <div class="section-caption-text" style="position:relative;"><p class="" style="font-size:.9375em;line-height:1.618em;margin:0 0 1.25em 0;font-weight:normal;margin-top:0;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;color:#313131;">Music venues, clubs and pubs in England are set to receive a <span style="font-size:inherit;font-weight:inherit;line-height:inherit;margin:0;text-decoration:underline;">20 per cent cut</span> in business rates next year, in an announcement from new Prime Minister Andy Burnham. It's expected to save a typical pub around £1,100 a year, with roughly 32,000 businesses benefiting.</p><p class="" style="font-size:.9375em;line-height:1.618em;margin:0 0 1.25em 0;font-weight:normal;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;color:#313131;">The cut won't extend to the country's biggest venues, and <strong>it's the grassroots spaces at the heart of local scenes that stand to gain most</strong>. Music Venue Trust welcomed it as an "encouraging first step" while pushing for the same support to reach venues in Wales, Scotland and Northern Ireland.</p><p class="" style="font-size:.9375em;line-height:1.618em;margin:0 0 1.25em 0;font-weight:normal;margin-bottom:0;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;color:#313131;">These are the rooms where careers begin, and anything that helps keep their doors open <strong>protects the whole ecosystem we all rely on</strong>. Read more <a href="https://www.rollingstone.co.uk/music/news/music-venues-clubs-and-pubs-in-england-to-receive-20-percent-tax-break-63075/" rel="nofollow" style="color:#007c89 !important;">here</a>.</p></div>
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  <a href="https://www.npr.org/2026/07/13/nx-s1-5849926/influencers-paid-music-promotion/" style="color:#007c89 !important;"><img class="section-scaleable-image" src="https://images.squarespace-cdn.com/content/5ff5e41a2e5d733729a695b8/b1d15c28-9e2b-451f-8ff6-f938ac42536c/download.png?content-type=image%2Fpng&amp;format=750w" width="594" alt="Music influencers are getting paid to promote songs — and they're not telling you [NPR]" style="font-size:.7033008252063015em;display:block;border:0;text-decoration:none;line-height:0;background-color:transparent;font-weight:normal;height:auto;width:100%;max-width:100%;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;"></a>


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              <div class="section-caption-text" style="position:relative;"><p class="" style="font-size:.9375em;line-height:1.618em;margin:0 0 1.25em 0;font-weight:normal;margin-top:0;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;color:#313131;">The way we find new music is ever-evolving. With MTV gone and print reviews thin on the ground, <strong>many of us now discover artists by scrolling</strong>. Music <span style="font-size:inherit;font-weight:inherit;line-height:inherit;margin:0;text-decoration:underline;">influencers</span> have become the modern-day radio DJs, trusted voices telling us what's worth a listen.</p><p class="" style="font-size:.9375em;line-height:1.618em;margin:0 0 1.25em 0;font-weight:normal;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;color:#313131;">The catch, as a recent NPR piece explored, is that <strong>some of those recommendations are paid for</strong>. Several creators admitted they accept money from labels and agencies to feature songs <span style="font-size:inherit;font-weight:inherit;line-height:inherit;margin:0;text-decoration:underline;">without disclosing it</span>, with rates often starting at a few hundred dollars per video. <strong>Many say they only promote music they'd share anyway</strong>, but the <span style="font-size:inherit;font-weight:inherit;line-height:inherit;margin:0;text-decoration:underline;">lack of transparency</span> has left some fans feeling misled.</p><p class="" style="font-size:.9375em;line-height:1.618em;margin:0 0 1.25em 0;font-weight:normal;margin-bottom:0;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;color:#313131;">For independent artists, it's a double-edged sword. These creators can put your song in front of the right people, but the space is increasingly pay-to-play, <strong>making it harder for smaller acts to compete on a level playing field</strong>. Read more <a href="https://www.npr.org/2026/07/13/nx-s1-5849926/influencers-paid-music-promotion/" rel="nofollow" style="color:#007c89 !important;">here</a>.</p></div>
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  <a href="https://open.spotify.com/artist/6bH7BxdRG9RwGmTQXd2Y3F?si=wyr6Y2DYQziT9z6csuj0NQ" style="color:#007c89 !important;"><img class="section-scaleable-image" src="https://images.squarespace-cdn.com/content/5ff5e41a2e5d733729a695b8/8f3b5db4-1d02-49e0-8457-62fb04da7128/ARTIST+OF+THE+MONTH.png?content-type=image%2Fpng&amp;format=750w" width="594" alt="This month's Artist of the Month is The Breath!" style="font-size:.7033008252063015em;display:block;border:0;text-decoration:none;line-height:0;background-color:transparent;font-weight:normal;height:auto;width:100%;max-width:100%;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;"></a>


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              <div class="section-caption-text" style="position:relative;"><p class="" style="font-size:.9375em;line-height:1.618em;margin:0 0 1.25em 0;font-weight:normal;margin-top:0;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;color:#313131;">This month's Artist of the Month is <strong>The Breath</strong> ✨</p><p class="" style="font-size:.9375em;line-height:1.618em;margin:0 0 1.25em 0;font-weight:normal;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;color:#313131;">Manchester-based <strong>alt-folk duo</strong> <a href="https://www.instagram.com/thebreathmusic" rel="nofollow" style="color:#007c89 !important;">The Breath</a> weave together personal storytelling, Irish folk traditions, and contemporary themes. Their track '<a href="https://open.spotify.com/track/0QdODQ7JBKYYQ03tkOgufG?si=795755ad356a412c" rel="nofollow" style="color:#007c89 !important;">Carry Your Kin</a>' stopped us in our tracks, and we've been <span style="font-size:inherit;font-weight:inherit;line-height:inherit;margin:0;text-decoration:underline;">living in their 2026 live album</span> ever since.</p><p class="" style="font-size:.9375em;line-height:1.618em;margin:0 0 1.25em 0;font-weight:normal;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;color:#313131;">Expect rich, aching vocals, intricate guitar work and songs that feel both intimate and quietly expansive. If you love artists who take their time and let a song breathe, this one's for you. They're definitely one to watch.</p><p class="" style="font-size:.9375em;line-height:1.618em;margin:0 0 1.25em 0;font-weight:normal;margin-bottom:0;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;color:#313131;">Listen to The Breath on <a href="https://open.spotify.com/artist/6bH7BxdRG9RwGmTQXd2Y3F?si=mE-XL_-oSjSyZdX41eXV1w" rel="nofollow" style="color:#007c89 !important;">Spotify</a> and follow their journey on <a href="https://www.instagram.com/thebreathmusic" rel="nofollow" style="color:#007c89 !important;">Instagram</a>. Let’s celebrate rising talent and support the artists who are <strong>shaping the future of independent music</strong>! 🎶</p></div>
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  <a href="https://musically.com/2026/07/13/uk-government-launches-turn-it-up-our-plan-for-music/" style="color:#007c89 !important;"><img class="section-scaleable-image" src="https://images.squarespace-cdn.com/content/5ff5e41a2e5d733729a695b8/21feac24-1cb8-4a7e-b048-2cf84aee8f5e/dcmsgovuk_1783960415_3940467768741406672_177241471.jpg?content-type=image%2Fjpeg&amp;format=750w" width="594" alt="UK government launches ‘Turn It Up: Our Plan for Music’ [Music Ally]" style="font-size:.7033008252063015em;display:block;border:0;text-decoration:none;line-height:0;background-color:transparent;font-weight:normal;height:auto;width:100%;max-width:100%;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;"></a>


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              <div class="section-caption-text" style="position:relative;"><p class="" style="font-size:.9375em;line-height:1.618em;margin:0 0 1.25em 0;font-weight:normal;margin-top:0;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;color:#313131;">Days before the venue tax break, Culture Secretary Lisa Nandy unveiled a new <strong>long-term strategy for the UK music sector</strong> called <span style="font-size:inherit;font-weight:inherit;line-height:inherit;margin:0;text-decoration:underline;">Turn It Up: Our Plan for Music</span>. It brings together existing schemes and fresh <strong>investment in talent, education, grassroots venues, and the wider industry</strong>.</p><p class="" style="font-size:.9375em;line-height:1.618em;margin:0 0 1.25em 0;font-weight:normal;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;color:#313131;">At its centre is the <span style="font-size:inherit;font-weight:inherit;line-height:inherit;margin:0;text-decoration:underline;">Music Growth Package</span>, now worth £45 million over three years, following a further £15 million from Arts Council England. It's set to support over 2,000 projects and more than 40,000 artists and professionals, and <strong>for the first time will back up-and-coming and mid-career artists as well as managers, labels and publishers</strong>. Former UK Music boss Michael Dugher has also been appointed the government's first Music Champion.</p><p class="" style="font-size:.9375em;line-height:1.618em;margin:0 0 1.25em 0;font-weight:normal;margin-bottom:0;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;color:#313131;">The funds are due to open in summer 2026. It's definitely worth keeping an eye on, as this money is aimed at the parts of the industry where independent artists actually work. Read more <a href="https://musically.com/2026/07/13/uk-government-launches-turn-it-up-our-plan-for-music/" rel="nofollow" style="color:#007c89 !important;">here</a>.</p></div>
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  <a href="https://www.instagram.com/p/DbAyLoEDujc/?igsh=MzRlODBiNWFlZA%3D%3D&amp;utm_source=ig_web_copy_link" style="color:#007c89 !important;"><img class="section-scaleable-image" src="https://images.squarespace-cdn.com/content/5ff5e41a2e5d733729a695b8/e2e6b673-fcab-43ea-9b57-bc33c36edb42/Blog+image.png?content-type=image%2Fpng&amp;format=750w" width="594" alt="6 Tips On How To Push Tickets Via Instagram [@laidbaremusic Instagram]" style="font-size:.7033008252063015em;display:block;border:0;text-decoration:none;line-height:0;background-color:transparent;font-weight:normal;height:auto;width:100%;max-width:100%;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;"></a>


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              <div class="section-caption-text" style="position:relative;"><p class="" style="font-size:.9375em;line-height:1.618em;margin:0 0 1.25em 0;font-weight:normal;margin-top:0;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;color:#313131;">Pushing tickets can be tricky, whether it's a lineup night or your own headline show. This month, we shared <strong>six practical ways to use Instagram to promote</strong> them.</p><p class="" style="font-size:.9375em;line-height:1.618em;margin:0 0 1.25em 0;font-weight:normal;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;color:#313131;"><strong>The short version</strong>: personal <span style="font-size:inherit;font-weight:inherit;line-height:inherit;margin:0;text-decoration:underline;">direct messages</span> still work best, so send a few a day to friends, family and fans. Back that up with high-energy <span style="font-size:inherit;font-weight:inherit;line-height:inherit;margin:0;text-decoration:underline;">Reels</span> using real gig footage, and make full use of <span style="font-size:inherit;font-weight:inherit;line-height:inherit;margin:0;text-decoration:underline;">Stories</span> tools like polls, countdowns and link stickers, which Instagram tends to reward with more reach. Don't forget your <span style="font-size:inherit;font-weight:inherit;line-height:inherit;margin:0;text-decoration:underline;">feed posts</span>, with support announcements, behind-the-scenes carousels and a pinned gig poster. If you're up for it, a short <span style="font-size:inherit;font-weight:inherit;line-height:inherit;margin:0;text-decoration:underline;">Instagram Live</span> rehearsal preview with a discount code can convert really well.</p><p class="" style="font-size:.9375em;line-height:1.618em;margin:0 0 1.25em 0;font-weight:normal;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;color:#313131;"><strong>A few golden rules run through it all</strong>. Keep your ticket link in <span style="font-size:inherit;font-weight:inherit;line-height:inherit;margin:0;text-decoration:underline;">one obvious place</span>, add a clear call to action to every caption, and design for mobile with vertical video and big buttons. A little <span style="font-size:inherit;font-weight:inherit;line-height:inherit;margin:0;text-decoration:underline;">scarcity</span> helps too, whether that's early-bird pricing, bundles or 'selling fast' reminders.</p><p class="" style="font-size:.9375em;line-height:1.618em;margin:0 0 1.25em 0;font-weight:normal;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;color:#313131;">👉 Read the full post on our Instagram <a href="https://www.instagram.com/p/DbAyLoEDujc/?igsh=MzRlODBiNWFlZA%3D%3D&amp;utm_source=ig_web_copy_link" rel="nofollow" style="color:#007c89 !important;">here</a></p><p class="" style="font-size:.9375em;line-height:1.618em;margin:0 0 1.25em 0;font-weight:normal;margin-bottom:0;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;color:#313131;">If any of this resonates with you, get in touch! We'd love to chat about your project 💛</p></div>
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  <a href="https://www.eventbrite.co.uk/e/zoe-blu-shantos-live-in-london-tickets-1988800016386?aff=oddtdtcreator" style="color:#007c89 !important;"><img class="section-scaleable-image" src="https://images.squarespace-cdn.com/content/5ff5e41a2e5d733729a695b8/9b73c423-6ca4-470d-8a4f-026b4f2c4c96/laidbaremusic_1782752444_3930334606982203678_1426873084.jpg?content-type=image%2Fjpeg&amp;format=750w" width="594" alt="Zoe-Blu Shantos live at The Waiting Room on Friday 11 September!" style="font-size:.7033008252063015em;display:block;border:0;text-decoration:none;line-height:0;background-color:transparent;font-weight:normal;height:auto;width:100%;max-width:100%;font-family:'DejaVu Sans Condensed', 'Liberation Sans', 'Nimbus Sans L', 'Helvetica Neue', Helvetica, Arial, sans-serif;"></a>


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